Swedish Match is a multinational company headquartered in Stockholm, Sweden, with a longstanding history in the tobacco industry. The company traces its origins back over a century, initially focusing on the production of snus, a moist smokeless tobacco product traditionally used in Sweden. Today, Swedish Match manufactures a diverse portfolio of products, including both tobacco and nicotine alternatives. Its offerings range from nicotine pouches—such as the popular ZYN brand—to cigars, moist snuff, chewing tobacco, as well as matches and lighters.
The company was formed through the merger of two earlier entities: Svenska Tobaksmonopolet and Svenska Tändsticks Aktiebolaget (STAB), both established in the early 20th century. In 1996, these companies consolidated and became publicly listed under the name Swedish Match. In 2022, Swedish Match was fully acquired by Philip Morris International, which now holds 100% ownership of the company.
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